What is Sports Consulting?

Andrew Rhoden • March 4, 2022
What is Sports Consulting?
Sports consulting has become a popular industry. Companies such as ESPN and Fox Sports have used sports consulting to enhance their products and brands.
A lot of companies use sports consultants to aid in the hiring process because they are able to offer insights into the sports industry and aid in the selection of the right people to hire. Often times, companies do not realize that a great deal of their success is based on their current staff (as opposed to talent). One of the biggest mistakes a company makes is hiring a consultant only for their recommendations but never truly learning about their recommendations. The consultant may be very knowledgeable about the sport in question but what they don’t know is how it affects their own department or company. For example, if someone wants to hire someone, but you see that person constantly on Twitter or Instagram then you know that he/she would be impossible for your company to work with. When it comes down to it, companies should actually be working with individuals and not just list them off for others to pick from. Modern day consultants can teach businesses how to hire better people through social media platforms like Snapchat and LinkedIn, but these platforms aren’t always great at teaching business strategies so sometimes companies hire more generic consultants who don’t really care what they’re talking about so they can use them as a way of generating income rather than actually learning anything new or helping apply any strategy that could benefit their company per se.

Examples
Sports consulting is a branch of sports and marketing management. Sports consulting involves analyzing trends in the sports industry and providing feedback to improve performance for clients. This process can include agent selection, NCAA compliance, sports law, risk management, career planning, name image and likeness (NIL), and sports marketing.

Methodology
Sports consulting is a broad field that encompasses a variety of different services. One of the most common forms of sports consulting is agent selection, which is the process of finding and hiring a new sports agent for a client. Sports agents are specialized in particular markets, and as such can help clients seek out more prospective clients in those particular markets. Another form of sports consulting that many people may be familiar with is NCAA compliance and NCAA enforcement, which involves the examination and review of past and current athletic contests by NCAA officials to ensure appropriate conduct by each athlete (or team) and compliance with the NCAA rules.

The Premier Choice in Sports Consulting
Masterly Legal Solutions is the premier choice in sports consulting because we bring years of sports experience backed with a legal background to ensure the decisions you make will not put you in a legal battle in the future.  Our approach is tailored to your specific needs, and we are always available to answer any questions you may have. We would be honored to help you navigate the complex landscape of college athletics. Please don't hesitate to contact us if you have any questions or would like to discuss your needs in further detail.
Title IX defense attorneys offering legal support to students.
July 30, 2025
Protect your rights with a Title IX lawyer. Our defense team supports students facing Title IX sexual assault cases. Know your Title IX rights today.
HR team reviewing employee handbook services for compliance.
July 29, 2025
Build a compliant employee handbook with our expert employee handbook services. Use our employee handbook builder or get a full review of your handbook.
Estate planning attorney offering legal advice on wills and trusts.
July 28, 2025
Our estate planning attorney helps clients create a secure estate plan, including wills, trusts, and asset strategies tailored to protect what matters most.
School lawyers providing legal guidance on education policies.
July 25, 2025
Explore the intersection of law and education with insights on school policies, legal careers, and how to become a successful lawyer in today’s evolving academic landscape.
Experienced education law attorneys providing legal counsel.
July 24, 2025
Trusted education attorneys offering school law guidance to educational institutions, school districts, and more. We address your unique legal needs.
Experienced outside counsel providing legal support to corporate clients.
July 23, 2025
Our general counsel service provides expert legal advice and corporate counsel. Partner with an experienced attorney or OGC to protect your company and team.
Sports lawyer advising a professional athlete.
July 22, 2025
Explore how sports law shapes the sports industry. Learn how a lawyer or attorney helps leagues, teams, and pros with IP, antitrust, and agreements.
Experienced estate planning attorney reviewing legal documents.
July 21, 2025
Secure your future with expert estate planning. Create a custom estate plan, trust, or will with guidance from a skilled estate planning attorney.

Looking for Legal & Business Solutions? Contact Us Now

Fill in the form or call us to set up a meeting

(972) 236-5051
A black and white drawing of a straight line on a white background.